The Planning/Feasibility Study is an in-depth examination of the elements necessary for an organization to conduct a successful campaign. It is an important preliminary cultivation, and this data-driven process helps create a roadmap for campaign success. The study is based on personal and confidential interviews with individuals who have the potential to significantly influence campaign success.

Key questions addressed by the study:

• Does the case resonate, inspire, and motivate your constituency?

• Is there significant support for your campaign among your most likely donors?

• Are there influential volunteers ready to accept a leadership role in your campaign?

• Is your organization staff and infrastructure positioned to support the volunteers and increased activity of a campaign?

The information gathered through this study is used to develop specific recommendations for the proposed campaign. Our recommendations are data-driven and designed to maximize the strengths of your organization and identify a preliminary campaign goal as well as any challenges to a successful campaign.

If appropriate, studies may also include:

• Wealth screening

• Assistance in the creation of a preliminary case for support

• Constituent surveys